Stuck in.

Homebody cooking for self isolation.

 

Good riddance Instagram Like counts: a eulogy

ISO smarter, better, future-friendly packaging

Why my background in psychology and biology makes me a great strategist

Trailblazers: Meet the women leading the way in weed

The importance of sizing up the other guys

Agency missed connections

What’s in a name?


Power posing your way through life

Cause and effect: The case for cause marketing

The art of cramming mindfulness into your life

And so Lift & Co. was born


Why adding a podcast to your brand’s to-do list is a must

What you need to know about launching in Canada

Greetings from the Unknown

How to get media attention when you don’t have hard news

Why we’re breaking the #NoNewFriends rule for Glossier

Your True Self(ie)

Life Lessons: Privacy Please

Get to know the 5 types of influencers on the rise

Seen and read: Client-agency relationship as told through text

Life Lessons: Create Change

Terrace House: Reality TV You Didn’t Know Your Psyche Needed

Where Is Your Safe Place?

Hair Today, Gone Tomorrow

Tuscan Getaways Script

Loudermilk

Sony Pictures Television was looking for a desk drop to promote one of their new shows, Loudermilk - something that had the same cheeky energy as the show and would be memorable. Using the distinct voice of the show to guide us, I helped to write a unique ‘12-step program’ as part of the branded non-alcoholic beer leave-behinds we armed Sony’s sales team with.